Case Study -
Stable Vehicle Contracts

The Liverpool based broker engaged us looking to completely overhaul their web presence and improve their digital lead generation.

Stable Vehicle Contracts

Successful Brokerage with Specific Marque Focus

A fresh creative design with improved mobile and tablet compatibility was needed to update the existing inhouse designed website which was now tired and dated.

Stable's focus is on a few selected marques. This allowed us to give a more tailored set of templates which would allow the Stable marketing team to produce more content for all the core manufacturers and models they focus on.

Services Breakdown

Automotus CMS - creative design, custom web design, bespoke development, third party CRM integration.

Process Driven, Integrated Solution

We worked closely with the Stable team to plan out the various features and functionality required to achieve their vision.

The various user workflows and integration data flows were mapped out and processes detailed. This ensured both ourselves and Stable knew exactly how and what was being delivered as part of the overall solution.

Stable Vehicle Contracts Workflow
  • Sage
  • Infusionsoft
  • Mailchimp

Bespoke Design & Development

We designed and developed a custom theme and set of templates for Automotus CMS integration, tailored to Stable's requirements. We also developed custom features around a bespoke search tool, api integration, Sagepay integration and Infusionsoft CRM workflows.

Stable Vehicle Contracts Website

The Final Solution

A modern responsive feature rich website with seamless business systems integration. Customer CRM workflow integration, finance applications and online ordering and payment integration.

A focus on mobile performance and usability has helped deliver a high performing repsonsive website.

The Results

107% increase in new users
65% increase in sessions
30% conversions increase (Quote Requests)
28% increase in overall sales

* Figures based on same 3 month period from previous year

Stable Vehicle Contracts Website
Dave Moffat - Stable Vehicle Contracts

“Automotus is simple, fast and intuitive. It's easy to add content, update vehicles and has many brilliant functions, including the power to upload ratebooks and view reports via simple charts. I would highly recommend it to anyone in the car leasing industry.”

Dave Moffat
Sales Manager, Stable Vehicle Contracts